Coca-Cola - Coke Zero Sugar Launch - Social
When Coke announced the cancellation of Coke Zero and introduced Coke Zero Sugar, people were mad. And where do people go to be mad? Twitter. To tackle the anger head on, Coca-Cola took angry tweets and responded in song -- because you can't be mad when you're being serenaded.
When all I've ever wanted to do is write jingles, this was my dream project.
Songs by: me.
Performance by: @VedoTheSinger
Agency: Havas Chicago